ANZ (Australia and New Zealand Banking Group) is seeking a Data Analyst – Campaign for their Bengaluru location. This position is open to graduates with at least 1 year of relevant experience. As a Data Analyst – Campaign, you will be responsible for analyzing campaign data, generating insights, and supporting the marketing team in optimizing campaign performance.
Company Name: ANZ(Australia New Zealand)
Job Role: Data Analyst -Campaign
Education Required: Any Graduate
Experience Required: 1+ years
Job Location: Bengaluru
Role and Responsibilities:
- Building Unica-based campaigns.
- Following the Campaign process and framework
- Adhere to data quality guidelines.
Required Skills and Qualifications:
- Should have 1+ years of Experience in campaign tools (HCL Unica or similar)
- Experience in executing Marketing and Compliance CampaignsAbility to effectively manage and communicate to all stakeholders (technical and non-technical)
- Open mindset and ability to challenge the status quo.
- Structural problem solving.
- Some knowledge of tools and techniques for analysis, data manipulation, and presentation (e.g. SQL, Excel)
- Some understanding of Data warehousing or databases (e.g. Teradata, Oracle)
- Analytical and inquisitive mindset to continuously uncover campaign optimization opportunities
- Strong ability to translate data insights into practical business recommendations.
